Education & ePublishing
ERPNative eCommerce Built for Learning and Content-Driven Organizations
Understanding eCommerce is not enough; we strive to understand the industry and their own struggles and successes in this fast-moving environment. Some industries have thoroughly embraced the digital age and have adapted. Publishing is one of them. Digitization has seriously impacted publishing and education, and the transition must be handled swiftly and decisively. Nav-to-Net™ is designed to help businesses deal with the rapid change and evolve business practices and develop more professional opportunities.
Learning is a passion, whether it be books, resources, or even online classes. E-commerce has evolved quickly to adapt to include eBooks, social media, and new ways to market and sell to customers. With access to materials and experience in moving from traditional to digital, we’ve got just the Business Central/NAV eCommerce solution for you.
Product Catalog Management
Organize and manage extensive product catalogs directly within Business Central using robust content management and unlimited category structures. In education and publishing, new titles, editions, and materials are introduced continuously, with frequent promotions and evolving customer needs.
Unlimited categories allow organizations to present products in ways that reflect how customers browse and buy – by genre, subject, relevance, pricing, or purpose. Nav-to-Net™ also supports effective management of backlist titles, making it easy to surface and promote existing content when appropriate to extend product lifecycles and maximize sales opportunities.
Ability to Change and Grow
Nav-to-Net™ is a user-friendly solution that has the ability to adapt to the constant changes in this industry. An integrated eCommerce solution that allows consistent updates with ease and encourages business growth. Nav-to-Net™ also allows you to explore new ways to connect with your customer to nurture that relationship.
Refining and Organizing
Nav-to-Net™ provides powerful organizational capabilities, including virtually limitless categories, to structure even the most complex product catalogs.
Whether managing large product ranges or serving multiple customer segments, you can present and sell your entire offering clearly and efficiently.
Real-Time Updates
With frequent changes across education and publishing – including new materials, content releases, and seasonal offerings – timely updates are essential. Nav-to-Net™ eCommerce for Business Central applies updates in real time, without lag or manual effort.
This allows teams to focus on marketing, content strategy, and customer engagement instead of ongoing site maintenance.
Expand Your Reach
Multi-language, multi-currency, and multi-region capabilities allow you to reach customers around the world. Nav-to-Net™ helps you deliver a seamless buying experience across markets.
Easily present, manage, and sell your products globally while supporting international growth and expanding your eCommerce opportunities.
Responsive Design
Mobile-friendly websites ensure a consistent, intuitive browsing experience across desktop, tablet, and mobile devices – it’s like a mobile bookstore, library, or learning center! With Nav-to-Net™ eCommerce for Business Central built with Responsive Design, organizations manage a single website that automatically adapts to each screen – eliminating duplicate effort and reducing ongoing maintenance.
In education and ePublishing, where content and product structures are often detailed and frequently updated, making changes once is essential. Responsive Design enables organizations to expand their mobile audience while allowing customers to search, browse, and place orders easily, delivering a consistent eCommerce experience across every device.
Multi-Website Solution
No matter your unique business model, Nav-to-Net™ eCommerce allows you to have multiple websites or catalogs to appease your wide range of customers. Whether you are B2C and selling books and educational tools, or in the B2B space and a wholesaler of books selling to independent businesses, bookstores, or educational institutions, Nav-to-Net™ makes it easy to create content and a unique shopping and ordering experience. You can also create as many customer-specific catalogs to accommodate different pricing structures, layout, and specific promotions to better meet customer needs. It’s incredibly customizable and user-friendly so your business is flexible while you maintain full control in the back end.
Personalization in Sales and Marketing
In the publishing and education industry, there are many opportunities to run targeted promotions and marketing campaigns, including new publications, bestsellers, repromotions of popular titles, holiday offerings, backlisted titles, and more. Nav-to-Net™ supports these efforts by enabling digital marketing functionality, including search engine optimization (SEO) and social media integration. Learning is rarely a solo pursuit, and marketing initiatives can further strengthen your brand by highlighting community, collaboration, and shared knowledge.
Sales Data Analysis
Effective marketing and sales strategies start with understanding your customers. Built-in analytics and reporting tools provide valuable insights into customer behavior, helping organizations make informed decisions and refine their approach.
Recommendations
Personalized cross-sells and upsells play an important role in encouraging continued browsing and engagement. Relevant recommendations – such as promoting writing workshops alongside teaching resources or journalism titles – help surface complementary content and increase overall value.
Custom Lists
Custom product lists and wish lists support repeat purchasing by highlighting frequently ordered or relevant items at the right time. This is particularly useful for frequently updated materials, such as new textbook editions, guides, and supplemental resources.
See how Nav-to-Net™ supports other industries running Business Central and NAV.
Experience eCommerce Managed Inside Business Central
See how Nav-to-Net™ transforms Microsoft Dynamics 365 Business Central into a fully integrated eCommerce platform. No middleware. No duplication. Just one source of truth for every order, customer, and product.
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