Retail & Wholesale

Commerce Built for Scale, Choice, and Speed

When working in retail and wholesale commerce, there has been a clear shift from product-centric operations to experiences designed around customer and buyer needs. In the digital age, customers and purchasing teams expect more control, visibility, and convenience – whether they are browsing products in a retail setting or placing repeat, high-volume orders as wholesale buyers. Meeting these expectations is now standard across modern commerce.

Nav-to-Net™ delivers an end-to-end eCommerce solution designed to support both retail and wholesale models. Fully managed within Business Central/NAV, it helps organizations present their catalogs effectively, support mobile and multichannel buying, and optimize ordering processes – while addressing the operational challenges that come with serving multiple customer types.

Nav-to-Net™ can be tailored for B2B, B2C, or hybrid environments, delivering a smooth experience for customers and internal teams alike. Common challenges such as mobile access, catalog presentation, pricing complexity, and process optimization are handled directly within the ERP – ensuring accuracy, efficiency, and consistency across all commerce channels.

Built with Responsive Design

Nav-to-Net™ eCommerce for Business Central is built with Responsive Design, allowing your website to adapt seamlessly to any device – whether accessed on a desktop, laptop, tablet, or smartphone – while maintaining optimal display and performance.

Cater to Savvy Shoppers

Mobile commerce continues to grow as technology advances and customers become more comfortable shopping on the go. Responsive Design helps you extend your reach across devices and deliver a smooth, intuitive experience that supports quick decision-making and on-the-spot purchasing.

Consistent Branding, Look, and Feel

Responsive Design ensures consistency across your entire eCommerce presence. Unified branding and messaging create a stronger visual impact, making your brand instantly recognizable and ensuring customers enjoy the same experience on every device.

SEO Friendly

Search engines favor mobile-friendly websites that drive higher engagement and click-through rates. With a single responsive site, there’s no need to manage duplicate mobile and desktop content. Updates are faster, maintenance is simpler, and ongoing site changes save both time and cost.

Communicate Value

Nav-to-Net™ is a user-friendly solution that strives to put your customers first. Create compelling sales and marketing messages to boost revenue. Display your product catalog in the best way possible. Craft a rich visual experience for your customers so they can easily see all that you offer. With efficient data processing and content management, your customers will always get accurate and detailed product information.

Content Management

Nav-to-Net™ is a comprehensive solution that has superior content management capabilities thanks to built-in document management tools. Updating product descriptions, attributes, files, images, and pricing is a breeze and you never have to worry about duplicating your efforts. WYSIWYG (What You See Is What You Get) editing with the MLTB (Multi-Line Text Box) tool makes it easy to make your content look the way you want without any fancy technical coding.

Powerful Search

Even with large and complex inventories, customers can quickly narrow results and find exactly what they need using attribute-based search (also known as parametric search). By filtering products based on meaningful criteria – such as size, color, material, availability, or application – shoppers experience a more intuitive and personalized buying journey. Powered by real data from Business Central, Nav-to-Net™ ensures search results are accurate, relevant, and easy to navigate across your entire catalog.

Bridge the Gap

Retail and merchandising operations often span physical stores, warehouses, and online channels. To operate as one with clear visibility across the business, eCommerce must be fully managed within Business Central. Nav-to-Net™ bridges the gap between online and offline operations, ensuring customers are consistently supported wherever they engage – while giving your team a complete, accurate view of what’s happening across the business.

Nav-to-Net™ Configurator

Nav-to-Net™ Configurator is an exciting new addition to the eCommerce suite. For retail and merchandising, this flexible add-on inspires countless variations and practical applications. It’s an attention grabber and engages your customers. They value personalization, creativity, and memorable experiences. In addition, Configurator generates insights as customers actively choose features and customizations relevant to their needs and wants, inspiring loyalty and creating brand ambassadors. From build-your-own products to hand-selecting items in a package deal, Configurator can adapt to any retail and merchandising environment.

True to DVP philosophy, Nav-to-Net™ Configurator is integrated with all Business Central/NAV items, attributes, pricing, and availability. This is especially helpful if you’re selling complex products with lots of customizable features.

Upsell and Cross-Sell

Opportunities abound. Show related items to customers as they browse, or present it at the right time within the Product Configurator. In the context of the Configurator, customers are in the right frame of mind and are more likely to be receptive of upsells and cross sells.

Step by Step

Guide customers through the shopping process. This feature acts as your salesperson, defining and articulating customer motivations so they make more informed decisions. Educate and engage your customers every step of the way.

Easy Set Up

There are multiple stylesheets and a user-friendly theme engine to control the look and feel so you maintain consistency with the rest of your webstore. This is all easily set up and built and controlled in Nav-to-Net™. See updates in real-time!

Delivering Quality Results

Customers expect a lot out of a webshop. In the retail business, there are many challenges that need to be met. With Nav-to-Net™, visitors are able to understand what you offer and explore your catalog. At the final checkout process, these features will bring immense value and help to convert browsers to buyers, ultimately adding to your bottom line.

Safe and Secure

OneStep Checkout is an option that helps speed up the process as customers can see their order, prices, billing and shipping information, and more in just one page. Nav-to-Net™ supports a wide range of payment and delivery options, all tightly aligned with the platform – including integrations with Avalara, Worldline, UPS, FedEx, Versapay, PayPal, and more.

Peace of Mind

With Always Take Orders™, exclusive to Nav-to-Net™, orders are never lost. Even if a temporary disruption occurs, customers can continue placing orders with accurate pricing and availability. Once connectivity is restored, orders are processed seamlessly – ensuring continuity, accuracy, and confidence for both customers and your business.

Spread the Word

When customers receive quality experiences, they’re more likely to share them. Social media channels help strengthen your brand by creating new ways to connect and engage with your audience. By incorporating social features into your eCommerce strategy – such as Tell a Friend and Wish Lists – you can extend your reach and turn satisfied customers into brand advocates.

See how Nav-to-Net™ supports other industries running Business Central and NAV.

Experience eCommerce Built Inside Business Central

See how Nav-to-Net™ transforms Microsoft Dynamics 365 Business Central into a fully integrated eCommerce platform. No middleware. No duplication. Just one source of truth for every order, customer, and product.