Home & Garden
eCommerce Designed for Everyday Living and Lifestyle Brands
The home and garden industry continues to expand into eCommerce, driven by rising customer expectations and the need for competitive differentiation. A strong online presence now delivers a clear advantage, allowing customers to access detailed product information quickly and easily. Make it simple for them to research, compare options, create wish lists, and make confident purchasing decisions.
Understanding the customer mindset is especially important when supporting larger or considered purchases such as furniture, décor, outdoor living products, or garden features. You’re in the business of helping customers create comfortable, functional, and stylish environments – whether furnishing a home, staging a property for sale, designing outdoor spaces, or equipping an ergonomic office. Moving from traditional retail to eCommerce introduces unique challenges across both home and garden product categories.
Nav-to-Net™ helps address these challenges by enabling a seamless eCommerce experience fully managed within Microsoft Dynamics Business 365 Central. The solution supports comprehensive product management, customer engagement, and end-to-end sales optimization, ensuring consistency, accuracy, and smooth business processes across your entire eCommerce strategy.
Built With Responsive Design
Nav-to-Net™ is built with Responsive Design, allowing your eCommerce website to adapt seamlessly to any device and deliver optimal display and performance – whether accessed on a desktop, laptop, tablet, or smartphone.
Be Where Your Customers Are
Unlike a physical store, your Business Central eCommerce website is open 24/7 and accessible anywhere. Customers now engage across multiple channels, with browsing increasingly happening on mobile devices rather than traditional computers.
Adapt to Browsing Habits
When purchasing furniture or similarly high-consideration items, customers often take longer to research and browse. Each moment of inspiration becomes an opportunity to search from a phone. A mobilefriendly experience ensures those opportunities aren’t lost to a website that’s difficult to use on smaller screens.
Capitalize on Opportunities
Don’t lose ground to the competition. Responsive Design creates more opportunities to showcase your brand and products, with every interaction serving as a chance to strengthen customer relationships. Customers can engage from their mobile devices with the same ease and consistency they expect from your BC/NAV eCommerce website.
Search Capabilities of Nav-to-Net™
There are an unlimited number of categories and sub-categories that can be created in Nav-to-Net™ to help define what the customer is looking for. It’s a given that this should be done well but extra care should be taken to ensure the product catalog is structured in a way that is customer-centric. Group items in a logical way but also from a behavioral standpoint.
For browsers and customers with only a general idea or a different goal in mind, it’s worth splitting up the catalog by style (for example, modern, traditional, rustic), by new arrivals, how popular something is, how highly items are rated, if something is going to be discontinued, and more. Nav-to-Net™ supports a virtually unlimited number of categories so you have the freedom to organize your products any way you want. In addition, items can also be displayed in multiple categories. Get the support and structure of a top-notch solution.
Nav-to-Net™ Configurator
Nav-to-Net™ Configurator is an exciting new addition to the eCommerce suite that adds personalization where it counts in the overall eCommerce experience. Styles are as unique as the customers themselves. More than just standardized products, a Business Central/NAV product configurator can help create personalized items, whether it be one custom-made product or selecting a furniture package. Streamline the sale of your products by defining customer motivations, interests, finding a starting point, and guiding them through a logical step-by-step process.
True to Digital Vantage Point philosophy, Nav-to-Net™ Configurator is integrated with all Business Central/NAV items, attributes, pricing, and availability. This is especially helpful if you’re selling complex products with lots of customizable features. Explore the Configurator Feature Guide.
Upsell and Cross-Sell
Configurator creates natural opportunities to present related items at the right moment – either while customers browse or directly within the configuration process. In this context, customers are already engaged and more receptive to relevant upsell and cross-sell suggestions. For example, recommend matching cushions when configuring a sofa to enhance the overall purchase.
Step-by-Step
Guide customers through the shopping process with a feature that acts like a knowledgeable salesperson – clarifying needs and helping customers make more informed decisions. Educate and engage customers at every step. For example, customers can build a dining table to their exact specifications through a guided experience that feels intuitive and logical.
Easy Setup
Multiple stylesheets and a user-friendly theme engine allow you to control the look and feel of your webstore while maintaining brand consistency. Everything is set up and managed directly within Nav-to-Net™, with updates visible in real time – making it easy to react quickly to trends and product changes.
Order Management and Fulfillment
In the lifestyle industry, customers often make significant purchases. When committing to higher-value orders, expectations around customer care and precise order handling increase. From order placement to payment and shipping methods, order status, tracking, and price or availability alerts (such as backorders or waiting for a seasonal sale), consistency and reliability are essential.
When orders are placed across multiple channels – including physical stores and online webstores – Nav-to-Net™ brings everything together to ensure accuracy and timely responses, helping teams manage fulfillment efficiently while delivering a dependable customer experience.
Safe and Secure
Always Take Orders™, exclusive to Nav-to-Net™, ensures orders are never lost – even for large, high-value purchases. This provides peace of mind, knowing customers can always place orders with accurate pricing and availability information.
Process Optimization
With Nav-to-Net™, you have all the tools to meet customer needs including special requests and offering full transparency when it comes to order status and returns. A connected and comprehensive eCommerce solution means excellence at every touch point.
B2B Capabilities
Take advantage of features such as custom product lists, customer-specific pricing, and ordering in bulk. Nav-to-Net™ B2B eCommerce makes management simple, especially with Business Central/NAV-integrated portals for sales agents and vendors. Sales agent portals allow sales teams and representatives to make orders on their behalf, including items that are on the company-wide Wish List. Vendor portals facilitate better communications and allow you to offer a wider range to your customers.
See how Nav-to-Net™ supports other industries running Business Central and NAV.
Experience eCommerce Managed Inside Business Central
See how Nav-to-Net™ transforms Microsoft Dynamics 365 Business Central into a fully integrated eCommerce platform. No middleware. No duplication. Just one source of truth for every order, customer, and product.
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